Business gifts – what items to choose?
Business gifts are given by companies to their employees, clients, business partners, and other stakeholders. They are an effective advertising tool used to promote the brand, increase its awareness, and build new trade connections. Giving a business gift is also a way to show gratitude and maintain already existing rapports with commercial partners.
What occasions are usually accompanied by business gifts?
Business gifts are usually given during big holidays, such as Christmas, but often also accompany anniversaries, milestones, beginnings of new partnerships, as well as celebrations of notable professional accomplishments, mostly promotions, awards, big publications, media appearances, and completions of special projects. In some companies business gifts are given to celebrate personal achievements, for example engagements, weddings, childbirths, and sometimes even birthdays.
Good ideas for business gifts
Business gifts should comply with the company’s gift-giving policy, suit the occasion, and be appropriate within the context of the relationship with the gift receiver. The best solution is to opt for a universal present that can be enjoyed by many. Some good ideas for business gifts are luxury food products, cosmetics sets, gift cards, and high-end alcohol.
Luxury food products
Luxury products, such as pralines, artisan chocolates, jars with honey or marmalade, as well as high-end coffee and tea make for a universal, very useful, yet extremely elegant gift that can be appreciated by most recipients.
Cosmetics sets
Cosmetics sets with hand creams, body lotions, shower gels, soaps, and beauty masks make for a thoughtful, practical, but still classy gift that can be used and enjoyed by everyone, regardless of gender. Due to the vast variety of cosmetics available on the market it is rather easy to compose a set that will answer the needs of the intended business gift recipients.
Gift cards
Gift cards are an extremely practical and flexible option for a business gift. They are simple, yet elegant, and allow the recipient to choose a present that suits their personal interests and needs. Gift cards help make sure that the person receiving the gift will be happy with its content.
High-end alcohol
High-end alcohol, such as good wine, whiskey, bourbon, cognac or other, depending on the personal preference of the recipient, can make for a great business gift. It has a very strong presence and is considered stylish. Giving such a gift, however, is recommended only if the gift giver knows the habits of the gift receiver and is sure the alcohol will not cause any awkward situations.
What not to give as a business gift?
Business gifts should not cross the line between the professional and private spheres of life. In short, it should not be too personal. It is advised to avoid jewelry and clothing, especially intimate apparel. Many experts in the field of business savoir-vivre are also against giving perfume as a part of business gift.
How to pack a business gift?
To elevate the business gift and make it feel more luxurious it is important to choose a suitable packaging. It should match the item placed inside, offer the right amount of protection, and have excellent visuals. Custom magnetic closure boxes make for great packaging for business gifts. They have a very stylish, luxurious appearance and are fully personalizable. Depending on the personal preferences the custom magnetic closure boxes can be decorated with hot stamping, embossing, debossing or UV printing, as well as soft touch film and digital or screen prints. Moreover, they can be covered with various types of veneers, such as canvas, leather or ecological paper, and equipped with cardboard or foam inserts.
